Boot & kit sponsors
Players ranked by their outfitter (Nike, adidas, Puma…) — total of 5,958 sponsored players tracked.
Market share by player count
adidas
2,155 (36.2%)
€10.01bn
Nike
2,455 (41.2%)
€9.19bn
Puma
810 (13.6%)
€2.61bn
Under Armour
42 (0.7%)
€421.98m
New Balance
54 (0.9%)
€375.25m
Skechers
30 (0.5%)
€295.03m
Mizuno
98 (1.6%)
€98.71m
Uhlsport
61 (1%)
€82.40m
Reusch
15 (0.3%)
€23.20m
Asics
21 (0.4%)
€20.50m
KEEPERsport
37 (0.6%)
€19.45m
Umbro
24 (0.4%)
€10.59m
Lotto
47 (0.8%)
€7.25m
Joma
24 (0.4%)
€2.58m
Elite Sport
14 (0.2%)
€2.45m
DIADORA
14 (0.2%)
€2.15m
Hummel
8 (0.1%)
€2.05m
T1TAN
5 (0.1%)
€625k
Catch & Keep
7 (0.1%)
€175k
| # | Outfitter | Players | Avg value | Top player value | Total value |
|---|---|---|---|---|---|
| 1 | adidas | 2,155 | €4.80m | €200.00m | €10.01bn |
| 2 | Nike | 2,455 | €3.85m | €180.00m | €9.19bn |
| 3 | Puma | 810 | €3.36m | €80.00m | €2.61bn |
| 4 | Under Armour | 42 | €10.29m | €80.00m | €421.98m |
| 5 | New Balance | 54 | €7.08m | €150.00m | €375.25m |
| 6 | Skechers | 30 | €10.54m | €75.00m | €295.03m |
| 7 | Mizuno | 98 | €1.02m | €17.00m | €98.71m |
| 8 | Uhlsport | 61 | €1.50m | €25.00m | €82.40m |
| 9 | Reusch | 15 | €1.55m | €9.50m | €23.20m |
| 10 | Asics | 21 | €976k | €9.00m | €20.50m |
| 11 | KEEPERsport | 37 | €540k | €2.50m | €19.45m |
| 12 | Umbro | 24 | €460k | €6.00m | €10.59m |
| 13 | Lotto | 47 | €165k | €1.50m | €7.25m |
| 14 | Joma | 24 | €112k | €750k | €2.58m |
| 15 | Elite Sport | 14 | €188k | €700k | €2.45m |
| 16 | DIADORA | 14 | €154k | €1.80m | €2.15m |
| 17 | Hummel | 8 | €256k | €2.00m | €2.05m |
| 18 | Castore | 1 | €1.50m | €1.50m | €1.50m |
| 19 | Sokito | 1 | €1.50m | €1.50m | €1.50m |
| 20 | Sells | 2 | €450k | €700k | €900k |
| 21 | Erima | 1 | €750k | €750k | €750k |
| 22 | Saller | 4 | €163k | €300k | €650k |
| 23 | T1TAN | 5 | €208k | €300k | €625k |
| 24 | Kappa | 1 | €600k | €600k | €600k |
| 25 | Stanno | 4 | €119k | €450k | €475k |
| 26 | GAViC | 2 | €325k | €325k | €325k |
| 27 | ONEkeeper | 4 | €92k | €250k | €275k |
| 28 | TruSox | 1 | €250k | €250k | €250k |
| 29 | AB1 | 1 | €250k | €250k | €250k |
| 30 | HashtagOne | 4 | €67k | €200k | €200k |
| 31 | Catch & Keep | 7 | €25k | €75k | €175k |
| 32 | Torro | 2 | €100k | €100k | €100k |
| 33 | DS Goalkeeper Gloves | 1 | €75k | €75k | €75k |
| 34 | Contact Torwarthandschuhe | 2 | €25k | €50k | €50k |
| 35 | Specs | 1 | €50k | €50k | €50k |
| 36 | Jako | 1 | €50k | €50k | €50k |
| 37 | X-ONE | 1 | — | — | — |
| 38 | le coq sportif | 1 | — | — | — |
| 39 | Concave | 2 | — | — | — |